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A repository for frames at various levels of explanation/expression.

Frame Projects


The idea of the frame tank is to create representations for ideas at several levels of complexity and density, limited at least initially purely by length (discuss at talk:FrameTank). The notion is a single idea, stated in differing numbers of words, engaging different techniques.


Each Frametank page includes seven elements, each complete (or linked):

  1. A dkospodia article name, which is it's ID.
  2. 1-3 word(s)
    The Word. (see The meme identifier at the MemeTank)
  3. 1-3 sentence statement
    Concise line, can rely on specific understandings of individual words or phrases.
  4. 100-200 word (one page) statement
    A paragraph? A series of haiku?
  5. 500-1000 words statement
    An essay.
  6. 10-50 Pages statement
    A paper.
  7. Book Length
    Links to books said to epitomise the ideology of the frame. What an honor.

[ED-NOTE: please feel free to debate these numbers and/or edit them at the talk page, the specificity is in order to illustrate the style of the rules, which is basically by length, but in all cases specifically measurable by some means]

Qualitative Notes

The word is an identifier that one would love to become an actual word, that is, spoken in regular language in a generic way epitomizing the idea as represented in the other elements. The sentence is sloganeering, and involves using words with favorable frames. The next level is pamphleteering or mission statment sized. And so on. Finally, many frames may in fact begin as books that seem to reperesent a particular idea.

Each section might be links to it's representation on the net, theoretically, or at least addended with that. Many such source material can be found looking through MemeTank for creation projects or other memes which should be framed as well.

Diaries and stories tagged as
on Daily Kos:

most recent
most recs
front page

This area of dKosopedia contains information on current liberal Democratic thought on various topics. A “frame” is a context for thoughts, and “reframing” allows us to change the frames associated with political concepts to those that help our cause. Use the following links to find proper language to respond to Republican frames.

The concept of reframing political arguments got an enormous boost from George Lakoff. Lakoff founded the progressive think tank, the Rockridge Institute, which concentrates in part on helping liberal candidates and politicians with re-framing political metaphors.

Frameshop is a workspace for continuing and refining the work begun by Jeffrey Feldman's series FrameShop Diaries on DKos, introduced in this diary. Feldman set up a site to continue this work, which you can find here. The terms “Frameshop” and “Frameshop is open” are trademarks claimed by Jeffrey Feldman. This will begin to add to completed frames and counter-frames in the FrameTank.

The much more reactive reframe:namespace is for the obvious stuff that anyone can do. The end result of that is just more pages in main namespace that define things properly. This undoes Republican framing but doesn't do anything to contribute to a positive Vision for America. For that the more extensive FrameShopping is required:

Adding Pages to FrameTank

You can and should participate in FrameTank. The entire shop is under construction. Grab a tool and get started. You will need an account on dKosopedia (separate from your DailyKos account). Log in and start editing.

Use the HTML for one of the existing pages to write up your topic in a word processor. To get this text, go to one of the pages and click the “edit” button in the tab at the top of the page. You will see an edit page with a text field that holds the HTML text. Copy it to a word processor and edit it to make your new topic. Once your topic is ready, you can add a new page.

To add a new topic, go back to this page and click the “edit” button in the tab at the top of the page. Then add a new link in the area called “Projects” or “FrameTank Activism.” (These links are alphabetical, please preserve the order.) The links generally have the form:

* [[Frametank: <name of your topic>]]

Save the FrameShop page and click on your link. This will take you to an edit page where you can add text for your topic. Copy the HTML for you topic from your word processor and save the page.

Once you have added your link, you should edit the FrameShop page to update the “FrameTank Content Listing” area. Make sure your link references are in this format:

[<dkosopedia URL> <visible name>]

You can get the <dkosopedia URL> by clicking on your link in the list and copying it from the browser. Remember that the URLs are case sensitive.

We suggest copying the FrameTank page to a word processor (as suggested for making the topic page) and then copying it to the edit field before saving it. This allows you to more easily copy one of the existing sections in the content listing. Be sure to pay careful attention to the link formats and get three equal signs on the topic header. Note that the content listing area is in alphabetical order.


FrameTank is designed as a "repair shop." It begins with the idea that political debate in this country is like a highway filled with cars, where much of the highway and most of the cars are broken. As in insurance there are lots of claims, many of them bogus, all of which need to be filed in the claim:namespace.

Fixing the highway is a big project. It takes time, it takes connections, and it takes money. Lots of money. It's not a short term project. The term:namespace is full of projects we won't get to quickly.

Re-articulating the core principles of the Democratic Party and evaluating vision/threat/status of each principle is a big project. But we have real problems to fix that can't wait for broad repairs to our party infrastructure. In the short run, we need to fix as many cars as possible--we need to make repairs to the language we are using. If we repair enough cars, driving will become safer and easier.

If you want to do "big picture" stuff go see Vision for America. But this FrameTank is a place where ordinary drivers of political language can come for repairs. It's cheap. It's convenient. It's open 24/7. If you've got a problem, bring it to FrameShop and we'll try to fix it.

At FrameTank we will:

  1. Identify specific claims that can be challenged, in claim:namespace
  2. Identify faulty political language, putting it in term:namespace
  3. Explain the problem clearly, using neutral point of view terminology
  4. Estimate the cost of not doing repairs, with simple cost arguments
  5. Realign the frame, by making careful issue statements
  6. Provide new language for immediate use, via positions on the issue
  7. Reinforce existing language using the reframe:namespace on each questionable term.

The end result will be relatively friendly debating terms in main namespace and an issue/position/argument statement that can be easily backed with evidence/source/authority that the public will trust. It will be free of the kind of noise found in the MemeTank, term:namespace or Fox News.


We need to move these pages from Frameshop: to Frametank:

FrameTank Activism

FrameTank Content Listing

This section provides an alphabetical summary of the FrameShop pages.

Affirmative Action

Affirmative Action

The Attack on Our Rights

Are Democrats Traitors?

Challenges to Democracy

Reaffirm Democracy

“Culture of Life” Reframing

Reframe “Culture of Life”



Economic Policy

Economic Policy

Fair Elections

Fair Elections

“Framing” Bush and Cheney for Impeachment

Should Bush and Cheney Be Impeached?

“Health Savings Accounts” Reframing

HSAs (Health Savings Accounts)

Hurricane Katrina

Hurricane Katrina and Emergency Response

International Trade Agreements

International Trade Agreements

“Ownership Society” Reframing

Ownership Society

“Personal Retirement Accounts” Reframing

PRAs (Personal Retirement Accounts)

Selecting Presidential Nominees

Target President Profile


Political Philosophy of Sex

Social Justice

Social Justice

“Terrorism” Reframing

Reframe “Terrorism”

White Collar Unemployment

White Collar Unemployment

TNR Framing

"The emergence of the spectacle of terror as a new form of politics raises important questions about how fear and anxiety can be marketed, how terrorism can be used to recruit people in support of authoritarian causes, and how the spectacle of terrorism works in an age of injustices, deep insecurities, disembodied social relations, fragmented communities, and a growing militarization of everyday life. At the same time, the new media such as the Internet, digital camcorders, and cell phones can be used to energize sites of resistance, provide alternative public spheres, pluralize political struggles, and expand rather than close down democratic relations. Giroux considers what conditions and changes are necessary to reinvigorate democracy in light of these new challenges." from the publisher's buzz on Henry A. Giroux's "Beyond the Spectable of Terrorism"

Key diaries

Below is a collection of key diaries on this topic. Please only put diaries that have achieved "recommended" status on Daily Kos:

See also

Retrieved from "http://localhost../../../f/r/a/FrameTank_69b8.html"

This page was last modified 15:16, 3 January 2007 by Chad Lupkes. Based on work by Bernard D. Tremblay (ben) and dKosopedia user(s) Allamakee Democrat, BartFraden, Renegade, Doomdaymassacre, Jbet777, Gopus, Mgm7734, K9disc, Alex, Pyrrho, Lestatdelc and Paul Rosenberg. Content is available under the terms of the GNU Free Documentation License.

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